The Shanghai Intellectual Property Court ordered two Chinese companies (motor company Deguo Baoma Group and fashion house Chuangjia Group) to pay damages of f $432,000 to BMW after ruling in BMW’s favour in a trade mark infringement case. Both companies were found to have illegally used BMW’s logo to capitalise of BMW’s established positive reputation in China.
The court concluded the “BMN” logo registered by Deguo Baoma was too similar to the famous BMW logo to be allowed. Chuangjia was also accused of illegally using BMW’s logo on its range of clothes, shoes, and bags.
Source: http://buff.ly/2h4Dym5
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BMW Wins Trade Mark Dispute against Two Chinese Firms
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The Shanghai Intellectual Property Court ordered two Chinese companies (motor company Deguo Baoma Group and fashion house Chuangjia Group) to pay damages of f $432,000 to BMW after ruling in BMW’s favour in a trade mark infringement case.
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Dawn Ellmore
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Dawn Ellmore Employment
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