MasterCard’s latest recently published patent allows the company to estimate with some accuracy the height and weight of its customers (by analysing the size of their shoe (from which height can be determine) and clothes purchases). MasterCard can then pass… Continue Reading →
Amazon created a plan to protect its drones from attack from various sources, physical (natural such as lightening and manmade such as bows and arrows) and electronic (computer hacking) which is has now patented. The patent was filled in 2014… Continue Reading →
Microsoft has applied for the following patent “Capacitive Sensors For Determining Eye Gaze Direction”. The device does not include any eye tracking sensors but relies on the position and orientation of your head to “detect” what you are looking at. … Continue Reading →
Facebook’s patent application for technology capable of recognising the content of images and the ability to flag them was recently published. The patented technology has the ability to spot “a logo that an advertiser may have incorporated into its advertisements… Continue Reading →
A gene-editing technology called CRISPR-cas9 allows scientists to make precise edits in DNA that could lead to new medical therapies, research tools and new crop varieties. This has been called the biggest biotechnology breakthrough in the past 30 or 40 years… Continue Reading →
This recently published patent from car maker Jaguar Land Rover states car-mounted cameras will use facial recognition and gait analysis to identify drivers as they approach their vehicles allowing them to unlock their vehicles without the need to carry keys. … Continue Reading →
A US Judge recently rejected Samsung Electronics’ attempt to invalidate two of the 11 patents asserted by Huawei Technologies for claiming ineligible subject matter. The patents claim improvements on procedures for reducing signal interference when a mobile device connects to… Continue Reading →
Dyson has recently filed a patent application for an electric toothbrush that would clean users’ teeth using a jet of water. The patent details a “dental cleaning appliance” comprising a handle and a “fluid delivery system”. The fluid delivery system… Continue Reading →
Nestlé recently announced it had developed a way of restructuring sugar, allowing the company to reduce the amount of sugar in its chocolate by up to 40%. Dr. Stefan Catsicas, the company’s chief technology officer, said “It is sugar, but… Continue Reading →
Nestlé had registered the two-finger and four-finger shapes of its Kit Kat bars as trade marks in Singapore some years ago and had sued Petra, that make similarly shaped chocolate wafers for trade mark infringement. Petra counter-sued to invalidate Nestlé’s… Continue Reading →
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