Dutch beer manufacturer has outlined its intentions regarding long-term involvement with soccer in the US with its latest trade mark application. Already the partner of the professional football league in the US, which is called Major League Soccer (MLS), Heineken… Continue Reading →
For more than 50 years McDonald’s has been a mainstay brand around the world. According to the corporate website, McDonald’s has restaurants in more than 100 countries, that serve over 69 million people every day of the year. With such… Continue Reading →
Warner Bros Entertainment (Warner Bros.) is inextricably linked with the uber-successful Harry Potter franchise thanks to producing all eight movies. However, when they attempted to trade mark a famous phrase used in the Harry Potter universe, they were denied by… Continue Reading →
Michael Jordan asked Chinese authorities in 2012 to revoke Qiaodan Sports Co’s trade marks, which featured a similar name and logo to Jordan’s Nike-produced brand and he claimed mislead consumers about its ties to him. In a recent ruling by… Continue Reading →
The Icelandic government has reportedly taken legal action at the European Union Intellectual Property Office against frozen food supermarket chain Iceland in a trade mark dispute over the use of the name ‘Iceland’. The supermarket Iceland has been trading for… Continue Reading →
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