One of the most precious qualities of any brand is its distinctiveness. For a company to maintain any degree of advantage over its competitors through the uniqueness of its brand identity, it must vigorously defend that identity against any… Continue Reading →
Subscription schemes that take the hassle out of deciding what to cook on a week night have been booming in recent years – what began with simple veggie boxes has now moved on to ‘prepared food kits’, with companies like… Continue Reading →
There is clearly a huge amount of uncertainty around any potential deal that the UK will strike over Brexit – the terms of any deal, if there is a deal at all – are still subject to much speculation and… Continue Reading →
As leading IP recruiters, Dawn Ellmore Employment, are ideally placed to explain the role of a paralegal, its changes and how it compares to trade mark attorneys. The Chartered Institute of Trade Mark Attorneys (CITMA) has introduced a new qualification… Continue Reading →
Disney is taking legal action against a company that offers dressed up characters for kids’ events. The rise of costumed actors surprising kids with their versions of well-known characters is not going down well with Disney. New York-based Characters for… Continue Reading →
Danish toy giant LEGO has won its landmark copyright case against copycat products in China. It’s the first competition case Lego has won against Chinese companies that have been making products that are almost the same as its iconic toy… Continue Reading →
Virtual reality (VR) and augmented reality (AR) are cropping up in all sorts of patents as technology is used for myriad inventions. In this Dawn Ellmore Employment blog, we’re taking a look at Nike’s new patent for an AR headset… Continue Reading →
This Dawn Ellmore blog looks at changes at the top in the European IP (intellectual property) world. Current European Patent Office (EPO) president Benoît Battistelli has been elected as Chair of the Administrative Council for International Intellectual Property Studies (CEIPI)…. Continue Reading →
The Dawn Ellmore blog covered wide-ranging topics last year, from breaking IP news to advice for those seeking a career in this specialist legal field. We’ve had a great reaction to the Dawn Ellmore blogposts with job-seekers and industry experts… Continue Reading →
Online retail giant Amazon has patented a self-destructing drone that falls apart in an emergency to avoid hitting crowds. Amazon has revealed plans for delivery drones to provide shoppers with a super speedy delivery service. It has been trialling this… Continue Reading →
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