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Dawn Ellmore Employment looks at the strangest celebrity trade marks

While businesses and brands look to trade mark logos, shapes and taglines, the world of celebrity opens up a world of weird and wonderful trade mark applications. We’ve been looking at some of the strangest trade mark applications over recent… Continue Reading →

Changes in EU trade mark law arriving October 2017

The EU trade mark laws have changed significantly over the last few years, and are set to change again in October. These changes will complement those made in March 2016, and will involve various additions and removals regarding trade mark… Continue Reading →

3D trade marks: Dawn Ellmore Employment examines the fine line between success and failure

Probably the most famous example of the battle to trade mark a 3D shape lies with Nestle’s Kit Kat bar. While their strapline advises taking a break, their fight to secure 3D trade marks for the distinctive shape of their… Continue Reading →

Dawn Ellmore Employment: Who’s leading mobile payment innovation?

In the UK, 46.4 million people own a smartphone. Statistics predict that by 2022, the number of monthly active users of smartphones in the UK will reach 53.96 million. With numbers like these, it’s not difficult to see why there… Continue Reading →

Can robots ‘own’ work?

Artificial Intelligence (AI) was first mooted in the 1960s. In 2017, it is becoming more prevalent and giving rise to much analysis surrounding a future living alongside robots. How will it work? Will robots take all the jobs? Will they… Continue Reading →

Dawn Ellmore Employment: Can patents predict the future?

Anyone born in the 1970s might be disappointed that 2017 hasn’t come up with the goods promised in Tomorrow’s World. The BBC TV programme that focused on future innovations seemed confident that the world of the future would be punctuated… Continue Reading →

The history of the UK trade mark

Today the term ‘trade mark’ is commonly used and widely understood. While consumers may not know the legal background of a trade mark, it’s generally understood that the product, symbol or name belongs to a company or business. Modern trade… Continue Reading →

Dawn Ellmore Employment: How brands can trade mark colours

It may seem strange, but it’s completely legal for companies to trade mark a colour. They must meet certain conditions, of course, and are usually confined to specific industries and areas of expertise. As an example, you definitely couldn’t use… Continue Reading →

How should the UK encourage new inventors?

Businesses in Britain registered the highest number of inventions in history last year. With Brexit casting economic uncertainty over research and development, inspiring the next generation of innovative scientists and technology pioneers is a challenge. However, figures do show that… Continue Reading →

Dawn Ellmore: Weekly Patent and Trade Mark Law Roundup

Trademarking and the First Amendment In the U.S this week a federal court appeal seemed to indicate that they were considering the registration “FUCT” by fashion designer Erik Brunetti, as banning trademarks which make use of “profanity and or sexual… Continue Reading →

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